This podcast was originally featured on Content Marketing Institute.
In this episode of This Old Marketing, Joe and Robert discuss Google’s move to insert ad-blocking into the web browser Google Chrome and what that means for marketers and advertisers. New research suggests that marketing skills are in high demand, while executives absolutely love long-form content. Rants and raves include content workflow and mission statements. This week’s TOM example: a content event in 1916.
This week’s story links:
- Episode Sponsor: PowerPost and their 5 Pillars of Publishing webinar on May 9th.
- Google Plans Ad Blocker As A Feature In New Chrome Browser
- The Most In-Demand Marketing Skills
- Global Executives Study From Quartz
- RANTS AND RAVES
Featured image: Unbounce