Code Computerlove released an infographic earlier this year after surveying 1,000 consumers on the tech they’re most excited about for 2017. It also took data from “Google’s News index and Keyword Planner, as metrics for how much noise some of the big consumer tech trends are making online, to give our research some more context.”
While AI, VR, AR, and chatbots are the predicted trends for 2017 by digital tech experts, Code Computerlove’s survey revealed that customers are most excited about something not on the hot list: mobile payments. Marketing Profs states that “virtual reality and augmented reality have had a lot of media mentions, but consumers are still tepid about trying them out.”
VR and AR are undoubtedly exciting, but these technologies are expensive and don’t (yet) solve for daily consumer tasks like mobile payments do. For example, Playstation’s VR tool retails for $400, and that’s one of the more affordable VR options available. Of course, you have to have a Playstation system in order to use it, and that will run consumers another $300-$400.
Another surprising stat from Code Computerlove’s research is the consumer interest in voice assistant technology. Its survey reports that the topic had over 750,000 searches a month across the globe in the last year.
Liz is a tech geek, geek in general, and always aspiring #fiercefemale. Liz is managing editor for The New New Thing and previously worked for ExactTarget and Salesforce in marketing and customer success. Liz is also the co-creator of pop culture site PureFandom.com and channels her inner-nerd by hosting and moderating comic cons across the country.
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